Below is our recent interview with Chris Mitchell from Polar Springs:
Q: Chris, could you provide our readers with a brief introduction to your company?
A: We don’t sell hot tubs. We sell better nights, deeper conversations, and mornings that feel like vacations.
You know that moment when you realize you’ve been putting everyone else’s needs first for so long that you’ve forgotten what it feels like to truly relax? That’s exactly who we built this company for.
Based in Brockville, we serve families from Kingston to Cornwall with a carefully curated selection of premium hot tubs and swim spas from the best manufacturers – both Canadian-made and top international brands. We’re here to help you create that perfect 20-minute escape from the chaos of daily life – right in your own backyard.
Our whole approach is built around what real people actually need: quality products, honest pricing, and service that doesn’t disappear the moment you sign the paperwork.

Q: What makes you the best choice? How are you unique?
A: Look, the hot tub industry has a reputation problem, and we get it. Too many people have horror stories about pushy salespeople, hidden fees, and products that don’t live up to the hype. We built our business to be the complete opposite of that experience.
We handpick every single hot tub and swim spa we carry – whether it’s Canadian-made or from trusted international manufacturers – because we only want to sell products we’d be proud to have in our own backyards. Our focus is on finding the perfect match between what you actually need and what will make you happiest in the long run.
But here’s what really sets us apart – our proprietary mineral cartridge system. We developed this exclusively for our customers because we were tired of people dumping chemicals into their hot tubs like they’re maintaining a municipal pool. Our system naturally balances pH and keeps the water clean with way fewer harsh chemicals. It’s like having spa-quality water without the spa-quality maintenance headaches.
We also believe in complete transparency in everything we do. Our pricing is always upfront and honest because we respect you too much to play games. When you work with us, you’ll know exactly what you’re getting and what it costs – no surprises, just straightforward service with a smile.
If you want to deal with people who respect your time, your intelligence, and your hard-earned money. That’s exactly what you’ll get from us.

Q: Who is your ideal client and why?
A: Our people are the ones who value their sanity. They’re the parents who need 20 minutes of peace after dealing with hockey practice and homework meltdowns. The couples who want to reconnect without Netflix and phones. The empty nesters who finally want to invest in themselves instead of everyone else.
They’re not necessarily the richest people in town – they’re the smart ones. They understand that buying local means getting someone who’ll actually answer their phone when something goes wrong in February. They want quality that lasts, not the cheapest option that’ll leave them high and dry (or cold and wet) after the warranty expires.
Basically, if you’re tired of being disappointed by companies that don’t give a damn once they have your money, you’re our people.
Q: What can we expect from you in next 6 months? What are your plans?
A: We’re so excited about what’s coming! We’re expanding our selection of premium Canadian-made hot tubs and energy-efficient models because we know how much our customers appreciate both quality and sustainability.
We’re also launching some incredible new service offerings that will make owning a hot tub even more enjoyable and hassle-free. Think comprehensive maintenance programs and seasonal care services that take all the guesswork out of hot tub ownership.
Plus, we’re investing in making our delivery and installation process even smoother and more convenient for busy families. Our goal is to get you soaking in your new hot tub as quickly as possible because we know how much joy it brings to your daily life. Every improvement we make is designed with our customers’ happiness and convenience in mind.
Q: What is the best thing about your company that people might not know about?
A: We actually understand what it’s like to be the customer. You know how most business owners have never actually used their own products in real life? Well, we’re hot tub owners ourselves. We know what it’s like to stand outside in January wondering if this thing is worth the hydro bill. We know the frustration of trying to balance chemicals on a Sunday night when you just want to relax.
That’s why we do all our service work in-house with our professionally trained technicians who have years of experience. We keep parts in stock locally, and when you call us, you’ll get someone who understands your situation – not some script-reading call center operator.
But here’s what I’m most proud of: we’ve mastered the art of not overselling. We’ll tell you which features you’ll actually use and which ones are just expensive ways to complicate your Saturday morning routine. Because at the end of the day, the best hot tub is the one you’ll actually get into, not the one that looks impressive when your neighbors peek over the fence.
We’re not trying to be everything to everyone – we’re trying to be exactly what you need when you need it and we’re a phone call away.
